So, Clear Channel Communications is now iHeart Media. The single biggest operator in radio just nailed it. When it’s not just your company that’s changing massively, but your entire brand, a fresh coat of paint is an extremely good idea. Given that (1)...
Hopefully, we’ll see each other at the NAB Radio Show in Indianapolis next week. (Actually, drop me a line, and let’s make sure that happens.) One question heading into NAB Week: Whether you’re talent or a broadcast company, what creative means are...
Media convergence: it’s a trip through the looking glass for everyone and everything associated with entertainment and media, including advertisers. What used to be important is becoming less and less so every day. Rushing into the vacuum that used to be filled...
Have you noticed how many “sportswriters” are ending up on-camera at ESPN? There’s a huge lesson in this for all media talent, no matter whether you come from television, radio, or print. If you’re media talent and you feel like the number of...
If you owned the world’s greatest race car, would you take the engine, the suspension, and the drive train, put them in separate cars, and then hire different drivers – instead of the single, best driver – to race the newly separated cars?...
