There’s been a broad-based freakout in media circles the last couple days due to the NFL’s alleged plan to hock the rights to perform at halftime of the Super Bowl, possibly in exchange for a slice of the performer’s touring revenue for the next year...
Media convergence: it’s a trip through the looking glass for everyone and everything associated with entertainment and media, including advertisers. What used to be important is becoming less and less so every day. Rushing into the vacuum that used to be filled...
Have you noticed how many “sportswriters” are ending up on-camera at ESPN? There’s a huge lesson in this for all media talent, no matter whether you come from television, radio, or print. If you’re media talent and you feel like the number of...
If you owned the world’s greatest race car, would you take the engine, the suspension, and the drive train, put them in separate cars, and then hire different drivers – instead of the single, best driver – to race the newly separated cars?...
Now is a good time to think about being a great creative, not about being a human labelmaker. I’ve been posting a lot about what the era of media convergence means. It means opportunity. It means money. It means barriers to entry into the creative business are...
