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Broadcast Media: 99.5% Less Dead Than You Think

I talk about The Jetsons Future all the time. Recent events have led to me to believe it might be a good idea to address the fact that (1) it’s not here yet, and (2) you have a golden opportunity in the broadcast present to do something about the broadband...

Straight From The YouTube’s Mouth: Keys To Winning Content

  Because the nice people at YouTube have access to over one billion human beings who consume content – voraciously – on their website, they have access to far more information about how content is being used (and not used) than any other operator on the...

Greetings From Entertainment’s Grass Roots

In these parts, we spend a lot of time thinking about the future of entertainment and media. It’s a future where media is converging, the old ways of doing things are collapsing, and the people who consume our content are becoming accustomed to getting multiple...

What Clear Channel’s Rebranding Says To The Entertainment Industry

So, Clear Channel Communications is now iHeart Media. The single biggest operator in radio just nailed it. When it’s not just your company that’s changing massively, but your entire brand, a fresh coat of paint is an extremely good idea. Given that (1)...

NAB Question: Are You Worthy Of A “Buy It Now” Button?

Hopefully, we’ll see each other at the NAB Radio Show in Indianapolis next week.  (Actually, drop me a line, and let’s make sure that happens.) One question heading into NAB Week: Whether you’re talent or a broadcast company, what creative means are...